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New Era XC- 90TH Anniversary Design Project

Arcade was asked by New Era to participate in their 90th Anniversary Design Project. Arcade was selected for the project among 90 other influential artists, celebrities and musicians including Jay Leno, Tina Fey and Ludacris. Arcade received a blank, white 59FIFTY fitted cap to use as a canvas and was asked to create an inspiring cap design in honour of New Era’s 90th Anniversary.

As one of the Canadian artists, Arcade was inspired by Canadian heritage and hunters and gatherers from the past for the piece. The final design was influenced by the theme of taxidermy and the idea of a mythical 2-headed red fox creature. All materials selected were repurposed from vintage fur items. The cap was showcased in the NEXC 90th Anniversary gallery event in Toronto.


Arcade x New Era Fox Hat